GHM GROUP becomes Senseca: the new home for top-notch measurement technology

The GHM GROUP, a leading company in the field of flow, level, portable and environmental measurement technology, takes a further step towards internationalization: Its five brands will be merged into a single, agile company to respond quickly to customer needs and market trends.

Remscheid, 22 June 2023 – One company, one brand, one purpose: to become an enabler of a sustainable future. From 1 January 2024, the GHM GROUP, a leading sensor technology company, will become Senseca.

More than a rebranding project: the five GHM GROUP brands (Honsberg, Greisinger, Martens, Val.Co and Delta OHM) will combine their expertise to continue their success story within Senseca by maintaining the same entrepreneurial spirit as their founders. ‘The transition from a group with five brands to a single company is a major change in how we approach the market and develop our products’, says GHM GROUP CEO Christian Unterberger. In an ever-evolving world, we want to create an agile company that can respond quickly to customer needs and market trends’.

Senseca’s philosophy is clear and simple: place the customer at the heart of every decision and help them grow through an application-based approach. The new ‘One Face to the Customer’ focus is on simplification – translating into easy access to the entire product range and an improved customer experience.

‘Concentrating our efforts on a single brand, we can build stronger and longer lasting relationships with our customers, exploit synergies between sites and differentiate ourselves in a sometimes complex market’, says Stefan Langer, Vice President of the Industrial Business Unit.

The expertise of each brand is pooled in multidisciplinary teams working in three business units: Environmental, Industrial and Portable. People remain at the heart of the business, and their contribution of skills, knowledge and commitment will continue to be crucial to grasp the growth opportunities involved in this change.

‘Each of us bears a unique and complementary value, and it is only by adding these elements together that we can truly generate a positive impact on ourselves, on the people around us, and, in this case, on this new opportunity we are about to experience’, says Gianluca Maestroni, current CEO of Delta OHM and Vice President of the Environmental Business Unit.

The name Senseca is a neologism with several meanings. First and foremost, ‘sense’ stands for sensors, the core business of measuring, monitoring, testing and control equipment. But ‘sense’ also stands for the new shared purpose that sets Senseca’s future direction: ‘to provide reliable data and facts that enable businesses and society to improve the ecological and economic status quo with custom-made technology solutions.

‘At Senseca, we strive to safeguard our planet by balancing economic interests with environmental goals. There can be no economy without a healthy planet, and companies can make a vital contribution’, says Roland Baeuml, Vice President of the Portable Business Unit. We want to rise to this challenge and become a role model in sustainable measurement technology’.

Company profile

GMH GROUP is a leader in measurement technology. With sixty years of experience in equipment development and production, it provides customized processes and solutions for specific applications: measurement of level, flow, pressure, temperature, conductivity and industrial monitoring electronics for mechanical and plant engineering, HVAC, portable instruments and environmental technology. The group operates five innovative companies (Honsberg, Greisinger, Martens, Val.Co and Delta OHM) and employs over 300 people at five production sites.

Senseca is a registered trademark of the GHM GROUP CORPORATE. On 1 January 2024, the GHM GROUP with its five brands (Honsberg, Greisinger, Martens, Val.Co and Delta OHM) will be merged into a single agile company: Senseca.

Further information:

marketing@ghm-messtechnik.de
+49 (0)2191 967 266

GHM Messtechnik GmbH
GHM GROUP CORPORATE
Tenter Weg 2–8 | 42897 Remscheid | GERMANY Tel. +49 (0)2191 9672-0
www.ghm-group.de | www.senseca.com

GHM GROUP and AVIC International Xiamen Company Limited (AVIC INTL Xiamen) proudly announce a strategic partnership for the Chinese market including Mainland China, Taiwan, Hong Kong and Macao. Chinese customers will benefit from very strong support of AVIC INTL Xiamen and more than 56 years of experience and high-quality products manufactured in Germany and Northern Italy from GHM GROUP. Both parties have signed an agreement for exclusive distribution of Val.co products for level and flow measurement solution effective December 7, 2019. This strong partnership will immediately enhance many Chinese OEM manufacturers to address complex and non-standard level measurement tasks based on float technology.

With the historical footprint in the market of wastewater treatment in China, both parties have also committed to partner up with supplying durable and rugged probes and integrated systems for conductivity, pH and flow.

“Over the past four decades of development, AVIC INTL Xiamen has accumulated rich domestic sales experience and diversified customer channels across various industry sectors. AVIC INTL Xiamen is honored to have entered into strategic cooperation relationship with GHM GROUP and been authorized as the exclusive distributor of Val.co. We are ready to work together with GHM GROUP to exploit the Chinese market by fully utilizing the advantages of both sides and aim towards brighter prospects for win-win cooperation.” Lin Yu, President of AVIC International Xiamen Company Limited

“GHM GROUP already serves many customers in the Chinese market including Mainland China, Taiwan, Hong Kong and Macao with some valued and well established partners. With this new strategic cooperation and the strong support of AVIC INTL Xiamen we will be able to apply new level of technological, logistical and field support within many industries. We are very glad for this opportunity.” Johannes Overhues, CEO of GHM GROUP.

AVIC INTL Xiamen is an investment enterprise of AVIC International Holding Corporation (AVIC INTL) under the control of Aviation Industry Corporation of China, Ltd. (AVIC). With the mission of “Go beyond commerce for a better world” and the vision of “To foster a first-class enterprise group and to become a world-leading enterprise loved by its employees, praised by its customers and respected by the society.”, AVIC INTL Xiamen is committed to becoming a comprehensive solution provider for advanced manufacturing. The business scale of AVIC INTL has reached over 160B RMB in 2018.